Over the last 5 years, I’ve helped countless individuals and businesses build their social media followings by the thousands.
I’ve managed to boil it down to these 3 simple steps called the #TNTMethod – the most basic things I’ve found that will ensure you see massive growth on your IG page.
1. Tell your story
The first and most important key to success in social media is authenticity. Just be you – you don’t have to be for everyone and by being yourself, you’ll make sure you attract people who truly connect with you and your brand.
If you’re early in your journey as an entrepreneur or starting a business, don’t be afraid to be vulnerable and show people the process you’re going through as you build towards your dreams.
With that said, focus less on creating content and more on documenting the above journey and process. It’s a great way to stay accountable and you’ll never run out of content!
2. Narrow your audience
One of the best things you can ever do for your business is to pick a niche that you will focus on. It’s not impossible to be successful by targeting a wide variety of industries/interests, but by establishing yourself within one niche, is a great way to position yourself as an expert. It’s not uncommon for people to pick the person/business who specializes in whatever industry they’re in versus someone who is all over the board.
If you’re struggling to decide what niche to go with, just take a look at your passions and interests – whatever it is you love will always pay off in dividends versus whatever is most profitable at that exact moment.
3. Take action
This is more than just taking action in making your business successful and creating content.. what I mean by take action is that you need to put in some work AFTER you put up that post on your IG feed or story.
Always always always go back and respond to all of the comments and people who took the time to engage with your post. If someone wrote a well thought out comment, don’t just respond with a 👍🏼 – show that they truly matter to your business by responding with someone just as meaningful.
A big factor in increasing your visibility and engagement online is to search and get involved in the community outside of your own profile. Search hashtags relevant to your industry/content and actively engage with other posts, drop a like and comment if it’s something you found value in.
Last but not least, when you do make a post, make sure to include a call to action. With so much content to filter through, it’s important to include something that triggers a response from your community. Whether it’s to leave a comment, tagging a friend, entering a giveaway, or going to a link in your bio- people are more inclined to engage when you ask them to!
There is obviously a lot more that goes into growing your IG on a mass scale, but exponential growth isn’t out of the question when you put the right tactics in place!
Ready to step your social game up to the next level? I just launched a pilot program for my brand new social media content creation and growth services. Reach out to me to learn more about our special prelaunch discounts and start growing your social media today!